Marketing News

Article Marketing Part 1

Article writing part 1 of 3

Article writing is a great way to brand yourself as an expert in your field, whether you’re selling vending machine candy, luxury real estate or business-to-business services. The more times consumers and press representatives come across your name, the more of an impression you’ll make. Your resource box essentially works as free article advertising, directing individuals back to your homepage to follow up on what they’ve just read. The more traffic your site receives, the more buyers you’ll get, which, of course, drives up profit. Additionally, the more traffic your site gets, the better your Google PageRank will be, which can  move you from virtual obscurity to the top pages of Google search engine results for a number of competitive keywords.

Many entrepreneurs wonder, “Why should I bother with article writing?” There are a number of objectives that can be achieved with promotional articles, whether you’re an upstart or an established company. For new businesses, web article marketing is the best way to gain some exposure, prove your credibility to consumers and harness new visitors to your website. For established businesses, promotional articles can move you from 1,000+ to the first page of Google search results and can help you drum up new clients in a recession.

Article writing is a valuable tool that businesses use to grow. You can publish these articles on your own website, which shows search engine bots that you have unique, compelling, freshly updated content that uses all the right keywords. You can also publish these articles on third party article submission sites, which provide you with inbound links and shows that there is distinctive value on your page. The content of your articles should show readers that you’re knowledgeable within your field and should get readers excited about the products or services you specialize in. Then, when it’s time to buy, readers will click on a link to your page and find instant gratification!

To understand how article writing works, you must think like a Google bot. All day, every day, little computer programs are scanning the endless stream of content that comes pouring in, looking to promote the best pages to its internet users. When you put a term into the Google search engine, you’re confident that you’ll find what you’re looking for on the first page, which is what makes Google the top search engine of choice. Now, when those bots are crawling business homepages they’re looking for clean designs, freshly updated content, multiple links from outside sources, keywords, proper keyword density and a host of other factors. In example after example, the best website marketing campaigns incorporate unique articles in their strategy.

Tune in tomorrow for part 2

30 Day Success Challenge

Its a new year, new decade, a new you and me if we choose to look at it this way. There’s always something exciting about a new year. It seems like we can just start over and you know what we can.

I’m sure all of us have a little regret at maybe starting something and not finishing it, or wishing we had done more but for some reason we let other things get in the way.

My personal goal is my 30 day Challenge to make things better and I would like to share it with you.

30 Day Success Challenge

1. Read from a positive up lifting and self empowerment book for 15 minutes a day. Began to build your Success Library. Some of my favorite authors:

a. Jim Rohn: The Five Major Pieces To The Life Puzzle
b. Brian Tracy
c. Les Brown
d. Denise Waitley
e. Napoleon Hill, Think and Grow Rich
f. Earl Nightingale, The Strangest Secret
g. Anthony Robins
h. Og Mandino

These are just a few of mine and of course there are so many more just waiting to be read.

2. Reduce your TV intake (the electronic income reducer), especially the news etc.

3. Turn off the radio and put in a leaning CD. An uplifting, self empowerment tape, CD, MP3 or class room material that you can learn from and turn your drive time into a learning university.

4. Remove your newspaper and don’t read it for 30 days or at least reduce the amount of time reading it. Reduce the negative input the distractions just as you did with the TV. I know this might be hard for some who enjoy the paper but lets just try it and see what happens.

5. Associate with people that help to empower you and reduce/limit your association with others that don’t share your dreams and tend to dim the light instead of brighten it.

6. Drink plenty of water to keep yourself hydrated. One of the reasons many people feel sluggish is dehydration. Drinking plenty of water each day helps keep us at our best; it is, the elixir of life.

7. Exercise at least 30 minutes a day. It’s important to exercise the body as well as the mind. Taking time to improve your health each day will provide many benefits such as more energy, a leaner body ect.

8. Reflect, spend 20-30 minutes a day to reflect on the things you’ve done, the things you want to accomplish, and prepare for the things you want to do and accomplish tomorrow. You can meditate, pray or just sit in silence thinking and reflecting on what you are grateful for, how you would like to see yourself as a person and what you want to be know for in your life, your business, your niche etc. Then write down the things you want to accomplish tomorrow.

9. Take action, by setting aside time to accomplish something towards your goal everyday, even if it just a few minutes. The real challenge here is the behavior, like Nike says, “Just Do It”.  By doing something everyday you’ll begin building a habit of successful behavior. Jim Rohn says it best in the book I recommended:

Your Philosophy determines your Attitude, which in turn determines your Behavior, which then determines your Actions, which then determines your Life Style.

To Your Success in 2010
David

Personal Achievement

Personal Achievement

Everyone has something they would like to achieve in life. It may be something as small as getting to work on time in the morning, to having a new house built. Whatever your personal achievement goals are, you’ll need to come up with an effective plan for making sure that your aspirations are met.

First, you should think about why a certain form of personal achievement is important to you. Have you recently gotten news from your doctor that suggests that you need to watch your weight? If so, you may have set new health goals for yourself. You may be looking to change your diet, or exercise more. However, when you’re looking for personal achievement, you need to make sure that these goals fit your lifestyle and current state of health.

You may not be able to run three miles within the first week of working out. And even if you’re cleaning out your pantry to get rid of processed foods, you may slip up and eat something that’s bad for you every once in a while. It’s important that you are honest with yourself, so that you can achieve your goal at your own pace. This will increase your chances of success, and will motivate you to set even more challenging goals for yourself.

You may also want to experience personal achievement in the professional sector of your life. If you’ve been working in a certain occupation for a number of years, but have been thinking of starting your own company, the first thing you should do is start the planning process. Write down details about the type of business you want to open. Are you going to be able to work from home by yourself, or do you need a staff right away? Is your business going to be Web-based, or will you need to rent or purchase office space so that you can talk to clients face to face? When you are very clear on what your goals are, you will be able to find realistic ways to accomplish them.

Even though these goals are for your personal achievement, you should make sure that you are surrounding by positive and supportive people in the process. Keep company with people that have achieved personal success in several areas of their life, so that you can actually look at their accomplishments as inspiration.

Make sure that your circle of friends and loved ones are able to encourage you on the days when you’re not motivated to do much work. Even those the goals that you’ve set are yours, when you know you have the right type of support, you will have the confidence to go after what you really want in life.

Celebrating Thankgiving

Thanksgiving is traditionally the start of Americas holiday season but thanksgiving is celebrated in other countries as well. An American Thanksgiving typically means lots of food, family and friends, staying inside to keep warm, and entertaining them selves by watching football.  Full Story